PR Academy: hands-on expert PR training you can apply immediately

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POWER UP YOUR PR WITH

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Our PR Training Academy delivers clear, practical video, visual and written content to support your PR development - all backed by 20+ years of experience.

The 30-minute strategy for Christmas gift guide PR success

LIVE WORKSHOP | 15th july

If you want your eCommerce brand to stand out during the biggest PR moment of the year, now’s the time to take action.

You’ll learn:

● The key timelines - who to pitch and when to maximise your chances

● How to write a standout pitch that editors can’t ignore

● The biggest mistakes brands make (and how to avoid them)

Getting Started


2025 Key Dates
to Leverage PR & Marketing

FREE RESOURCE

Plan ahead and stay reactive with a go-to calendar of key dates designed to fuel your PR and marketing year-round.

Laptop mockup of a free resource from PR Dispatch about 'How to communicate PR ROI to your manager

How to Communicate
PR ROI to Your Manager

FREE RESOURCE

Part of a team and need buy-in? Use this resource to prove the results PR brings and get the green light to go bigger.

100+ powerful hooks for eCommerce marketing & PR

FREE RESOURCE

100+ scroll-stopping hooks to grab attention, drive engagement and land press coverage.

How to secure Christmas gift guide coverage in Stylist Magazine

REPLAY | INSTANT ACCESS

Want to land a spot in Stylist’s Christmas gift guide?

We hosted Stylist Deputy Editor Tom Gormer – the editor behind the Style List and their coveted Christmas gift guides.

As you shape up your Christmas strategy, this is your chance to hear exactly what makes an editor say yes.

Sign up to Pro plan today watch replay

Key Learning


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IdentifY the right publications

Learn how to identify the perfect publications for your PR efforts and get your brand in front of the right media—all without wasting time.

3 mins

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Make your coverage work harder

Want to get more from your press coverage? Learn how to turn a single feature into multiple opportunities to increase brand visibility.

3 mins

Gift Guide Goldmine: The smartest PR moves brands made in 2024

REPLAY | INSTANT ACCESSS

Getting featured in Christmas gift guides can put your products in front of thousands of eager consumers. But with editors making their picks as early as July, brands that plan ahead have the upper hand when it comes to securing those top spots.

In this free workshop, we break down:

● The eCommerce brands that nailed Christmas PR in 2024.

● What made their Christmas pitches impossible to ignore.

● How to apply their winning strategies to your brand’s PR.

YouTube


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  • If you’ve ever sent a pitch and heard nothing back, or you’re not sure how to actually stand out in a journalist’s inbox — this video is your PR cheat sheet.

  • Take a look at the pitch email that landed me a feature on Grazia's 'The Juggle' section. Discover how you can implement these strategies in your outreach efforts.

  • It takes just 2 minutes to increase your chances of press success by 200%. No, we're not kidding. See here.

Want to learn more?

As a Pro member, you’ll access press databases, newsjacking tips, personal brand and strategy frameworks, a dynamic community, expert guidance, masterclasses, and more.

Register for our Live Workshops


Upcoming Workshops

12PM | 15TH JULY

The 30-minute strategy for Christmas gift guide PR success.

12PM | 9TH SEPTEMBER

What editors really want: insights from Stylist, Independent and more.

1PM | 17TH JULY

Pitch perfect: Christmas gift guide edition. Reviewing your Christmas pitches, live

Members only

Access Instantly


Past Workshops

Hear how to cut through the noise and land those coveted gift guide features.

The insider's guide to working with and getting results from a PR agency.

Editor masterclass: How to secure Christmas gift guide coverage in Stylist Magazine with editor Tom Gormer

Members only

What Our Customers Are Saying

PR success stories, a grid of 5 reviews

See How Businesses Use PR Dispatch


Good Tuesday break a crowded market

CASE STUDY

Good Tuesday cut PR time by 50% while building 100+ editor relationships with PR Dispatch.

READ CUSTOMER STORY >

Davy J stays in the spotlight all year-round

CASE STUDY

Seasonal brand, Davy J, makes headlines all year whilst saving 98% on agency fees.

READ CUSTOMER STORY >

Plia Parasols gain brand traction from day one

CASE STUDY

Plia Parasols reached 500,000 people in just three months by running their PR with PR Dispatch

READ CUSTOMER STORY >

Sign Up Today

As a Pro member, you’ll get access to our full press database, live press requests, exclusive workshops with PR experts and editors – and plenty more to power your PR.